iSell is based on mobilizing and automating the routine activities of the sales force, customer executives and the field representatives who are on the move.


It connects your mobile field sales force with your corporate back office ensuring a real time, robust and comprehensive flow of information. Connectivity is established through 4G, Wi-Fi, and Ethernet...

End-to-End Field

The end result is a complete end-to-end sales force automation application focusing on integrating the planning and execution of field staff activities along with the availability of business critical information right on time.


iSell is built over a responsive interface to be compatible with any screen size running WIN MOBILE, WIN 8, WIN 10 and Android

User friendly

iSell provides a unique user experience with a modernized look and feel. Its graphical components has been optimized through years of know-how, enhancing field work

Decision Making

iSell comes with an intuitive platform to turn your data into knowledge. It allows users to easily consolidate, search, and graphically analyze all their data for unprecedented business insights


  • Modules

    Field Force Management

    ISell captures field information in real time and transfers it immediately to its back-end. This instant capture reduces time delays, avoids manual double entry data errors and enhances field force productivity.

    Customers Management

    Our app allows you to manage your customers by grouping them into sales channels, classification and types. Also it allows you to set their credit terms such as credit limits and days, and to set and track their objectives, drop size, call rate and numerous different KPIs.

    Products Management

    Manage your items with our app tool, by sorting them into colors, sizes, categories … ISell gives you the ability to set your MSL per customer, sales channel or national. Also it allows you to define core and power SKUs for an enhanced focused sales transactions.

    Inventory Control

    Our Sales Force Automation tool enables your Cash Van drivers to perform their direct sales activity in the field. It allows your Sales Force to deliver, issue invoices, generate receipts, process good returns and maintain up-to-date van inventory.

    Sales Activities

    ISell automates all your field sales activities from inventory inquiries, order entry, invoicing and account management. Thus, you can check your inventory positions, generate orders, issue invoices, credit notes, receipts ... and print all your transactions.

    Discounts and Promo Schemes

    Schemes and Discounts automatically implies while the order is taken or a sales is performed, for a category of products, each product or total invoice whether on percentage basis, amount basis or Free of Charge.

    Merchandizing and Asset Tracking

    Our app can monitor all merchandising procedures for each POS, perform activities such as Facing, Price Monitoring, Stock collection, monitor competition and record all appropriate info that a company needs to effectively promote their products.

    KPIs and Objectives

    Sales professionals are hard-wired to pay close attention to the current status of opportunities, leads, and prospects. Our dashboard provides a view of regional sales, progress towards targets and overall revenue growth on daily, monthly or yearly basis.

    Route Planning

    Route plan can be created on a State, City, Area … Once logged in, your salesman will get the list of retailers he needs to visit today. This will not prohibit him from going out of route while being always assisted by real – time tracking and location guidance.


    Printing has never been easier. Through iSell you can print on any printer with any left – right and right – left languages. Paper sizes can vary from 2 inch to 3 – 4 – 5 inches going up to A4.

    Business Analytics

    ISell provides several types of BI reports with info on user, customer, visit, task, sales, money collection, timing and location information and help sales professionals pay closer attention to the current market status while comparing it to history thus projecting the future.

  • Process Flow
  • Technicalities


  •     Increase productivity by 30+ %

  •     Reduce time to market by 25 %

  •     Increase sales performance

  •     Increase customer satisfaction

  •     Manage online visibility over field force

  •     Improved forecast accuracy

  •     Increase win rates and decrease lost sales

  •     Shortening sales call cycle

  •     Increase market visibility

  •     Bring supervisors closer to the ground activities





BMB building - Serail road
P.O. Box 40 -17 - Baabda, Lebanon


+961 5 921 701


+961 5 921 699


Route de Villars 37, 1700 Fribourg


+41 26 422 00 22


+41 26 422 00 29

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